Reddit says
what your focus groups
won't
Real quotes, real sentiment, from the communities talking about you when you're not listening, in a report you can use by Monday.
From brand name to strategic report in minutes: trends, tensions and complaints, with the quotes to prove them. For Brand, Comms and PR teams who can't wait for the next survey.
No credit card. Create a free account and your first 3 searches are on us.
Join 100+ marketers already using Frankly
Overheard on Reddit
r/marketing · 847 upvotes
"Brewdog is the guy who says he's a punk but then becomes HR Manager at a law firm."
▲ 847
r/femalefashionadvice · 2.1k upvotes
"A Stanley cup is vacuum-sealed tube of steel, not a personality."
▲ 2,104
The numbers behind Frankly
- 2,980
- Reports to date
- 4,523
- Subreddits profiled
- 15,688
- Tracked mentions
- 1,325
- Co-mention records
Current archive totals. Records and mentions may overlap; not a count of unique people or posts.
Why Reddit?
No algorithms curating what you see. No brand filters softening the edges. No social pressure to be polite. Just real people, anonymously, saying exactly what they think.
Unguarded. Specific. Occasionally brutal. Always useful.
Frankly fixes that. We analyse Reddit live so you don't have to.
New to this? Read our guide: How to Use Reddit for Market Research →
What the industry says
I think the most important part of AI for communicators is [that] LLM search is driven by earned media. Results that are in high quality publications, also in owned channels from the company and finally in important social networks such as Reddit.
Everything you need to understand your audience
From quick sentiment reads to deep strategic analysis — Frankly turns raw conversations into clear, actionable intelligence.
Audience Intelligence
Decode real Reddit conversations into trends, pain points, sentiment, and the exact language your customers use — ready to drop into your next brief.
Subreddit Check
Before you spend a penny on Reddit ads or branded content, know whether your brand belongs there. Safe / Caution / Avoid verdicts with evidence, not guesswork.
Comms Planner
Build a full Reddit campaign brief in one place — community fit, narrative risks, competitor presence, and what creative language actually lands here.
Compare Brands
Put two brands head-to-head. See how audiences really talk about each, where perceptions diverge, and which messaging gaps are yours to take.
Brand Tracking
Track brands and topics over time. Get notified when chatter spikes, sentiment shifts, or a new narrative starts to form.
Daily Briefing
A fresh AI-curated digest every morning: trending topics, hottest subreddits, and the conversations worth your attention.
Reddit Intel
A growing library of Reddit-sourced category intelligence — sentiment scores, themes, and pain points across the topics that matter.
Public Reports
Browse and share full Frankly reports on real brands and topics — the same depth your team gets, out in the open.
Book a Demo
See Frankly in action with your own brand or topic. We'll walk you through a live report and answer your questions.
Book now
Three steps to audience clarity
Enter a topic
Type any brand, product, or keyword you want to understand.
We scan Reddit
Frankly analyses real conversations — trends, pain points, sentiment, language.
Get insights
Actionable intelligence with verbatim quotes you can use in your marketing today.
Ready to hear what your audience is really saying?
Join marketers who use Frankly to turn Reddit conversations into competitive advantages.
Free to try. No credit card required.
Compliant and certified
Your data is handled with enterprise-grade security and privacy standards.